On this episode of Shaping Success with Wes Tankersley, Wes talks to Kyle Uhlenkott about his local business. He and Wes reveal how they made a connection on Linkd In. Wes posted multiple times a day, and Kyle reached out to him to find out more about what he does.
Kyle story of success in Cottonwood, Idaho, a small town that boasted of a safe and secure place to grow up. He moved to Boise in 2013 where he attended Boise State University and graduated with a degree in Entrepreneurship. He then started his steps to building success by working at an exotic car dealership. He realized he wanted to do something more fulfilling. This mindset for achievement led him to commercial real estate which he started in August 2019. This type of real estate focuses on office space, industrial space, and office space. He now deals with office leases.
What sets him apart from others is using social media as his success maker. He and Wes discuss how branding works. People buy from the individual, not the company. Through social media, relationships are developed. He started his social media path to success by posting on Instagram and Linkd In. Within the first week, clients noticed and told him to keep it up. He is trying to grow his Instagram account.
Being a visual person, Instagram works well for him. Linkd In helps him achieve success by using a more professional platform to reach potential clients.
He recently expanded his success story by starting Tik Tok. He and Wes talk about how mostly kids are on Tik Tok and make fun of the older people on there because they don’t understand what they are doing. What is happening is more and more older people are joining Tik Tok. Kyle talks about how 2 short videos he made went viral and how it doesn’t make sense what goes viral.
At the request of Wes, Kyle continues his road to success by starting a business Facebook page and grow his mailing list. The growth on his social media accounts is slow but organic meaning the people that follow him are real people that engage.
Kyle’s story is one example of how Wes wants to help local businesses in the Boise, Idaho area.
No comments:
Post a Comment